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Welcome to Ooid Store!

Discover a curated selection of unique, handpicked fashion pieces in our online shop – the same carefully chosen assortment that you’ll find in our Basel Store. Whether you're browsing from home or planning a visit, we invite you to explore timeless styles and quality craftsmanship.

Looking for personalized advice? Our in-store team is here to offer expert styling guidance and help you create looks that feel authentically you. A visit to our Basel store promises a thoughtful and inspiring shopping experience.

Stay connected with us on Instagram and Facebook for the latest trends and news. We hope you enjoy exploring our collection, and we can't wait to welcome you in person at Ooid Store!

New Arrivals

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Wring Print Shirt, Black Orange
New
Kloke Wring Print Shirt, Black Orange
CHF 198.00 *
Wide Fit Trouser, Ash Navy
Wide Fit Trouser, Ash Navy
New
Folk Wide Fit Trouser, Ash Navy
CHF 189.00 *
The Still Lights, Aurora Offwhite
New
Studio Melograno The Still Lights, Aurora Offwhite
CHF 59.00 *
Twisted Jeans, Natural
Twisted Jeans, Natural
New
You Must Create Twisted Jeans, Natural
CHF 229.00 *
Tempo Gathered Skirt, Black
New
Kloke Tempo Gathered Skirt, Black
CHF 189.00 *
Perfume Discovery Set, 6 x 2 ml
New
Henrik Vibskov Perfume Discovery Set, 6 x 2 ml
CHF 55.00 *
Yamano 3, Dark Grey Anthra Black
Yamano 3, Dark Grey Anthra Black
New
Flower Mountain Yamano 3, Dark Grey Anthra Black
CHF 209.00 *
Relativity Shirt, Blue Fade
New
Kloke Relativity Shirt, Blue Fade
CHF 185.00 *
The Still Lights, Nebbia Bottle Green
New
Studio Melograno The Still Lights, Nebbia Bottle Green
CHF 64.00 *
Atomic Cardigan, Grey
Atomic Cardigan, Grey
New
You Must Create Atomic Cardigan, Grey
CHF 259.00 *
Oversized Shirt, Baby Blue
Oversized Shirt, Baby Blue
New
Cordera Oversized Shirt, Baby Blue
CHF 239.00 *
Mogens Twill Pants, Seal Brown
Mogens Twill Pants, Seal Brown
New
Norse Projects Mogens Twill Pants, Seal Brown
CHF 169.00 *
Drawstring Pants, Black
Drawstring Pants, Black
New
Henrik Vibskov Drawstring Pants, Black
CHF 335.00 *
Organic Cotton Polo, Striped
Organic Cotton Polo, Striped
New
Cordera Organic Cotton Polo, Striped
CHF 285.00 *
Patch Overshirt, Ash Navy
Patch Overshirt, Ash Navy
New
Folk Patch Overshirt, Ash Navy
CHF 209.00 *
The Still Lights, Aurora Dusty Pink
New
Studio Melograno The Still Lights, Aurora Dusty Pink
CHF 59.00 *
Tumult Shirt, Blue Fade
Tumult Shirt, Blue Fade
New
Kloke Tumult Shirt, Blue Fade
CHF 175.00 *
Simon Shirt, Linen Cold Navy
Simon Shirt, Linen Cold Navy
New
About Companions Simon Shirt, Linen Cold Navy
CHF 169.00 *
Replacement Jeans, Black
Replacement Jeans, Black
New
You Must Create Replacement Jeans, Black
CHF 245.00 *
Hoops M, Gold
New
Helena Rohner Hoops M, Gold
CHF 219.00 *
Merino Wool Polo Cardigan, Striped
Merino Wool Polo Cardigan, Striped
New
Cordera Merino Wool Polo Cardigan, Striped
CHF 398.00 *
Twill Sports Cap, Espresso
Twill Sports Cap, Espresso
Top
Norse Projects Twill Sports Cap, Espresso
CHF 79.00 *
Yamano 3, Camo Petrol Mud Grey
Yamano 3, Camo Petrol Mud Grey
New
Flower Mountain Yamano 3, Camo Petrol Mud Grey
CHF 209.00 *
Exist Mesh Top, Pale Blue
Exist Mesh Top, Pale Blue
New
Kloke Exist Mesh Top, Pale Blue
CHF 85.00 *
German Trainer GAT, White/Transp
German Trainer GAT, White/Transp
New
Novesta German Trainer GAT, White/Transp
CHF 169.00 *
The Still Lights, Ombra Anthracite
The Still Lights, Ombra Anthracite
New
Studio Melograno The Still Lights, Ombra Anthracite
CHF 36.00 *
Spring Poet Sweater, Kelp
Spring Poet Sweater, Kelp
New
7115 by Szeki Spring Poet Sweater, Kelp
CHF 198.00 *
Available in store only!
Kyoto Coat, Pale Olive
Kyoto Coat, Pale Olive
New
Embassy of Bricks and Logs Kyoto Coat, Pale Olive
CHF 329.00 *
Available in store only!
Zonza Puffer Jacket, Black
Zonza Puffer Jacket, Black
New
Embassy of Bricks and Logs Zonza Puffer Jacket, Black
CHF 349.00 *
Available in store only!
Spring Poet Sweater, Ash Grey
Spring Poet Sweater, Ash Grey
New
7115 by Szeki Spring Poet Sweater, Ash Grey
CHF 198.00 *
Available in store only!
Zonza Puffer Jacket, Black Olive
Zonza Puffer Jacket, Black Olive
New
Embassy of Bricks and Logs Zonza Puffer Jacket, Black Olive
CHF 349.00 *
Available in store only!
Shor Vibram Derby, Alpha Moka
Shor Vibram Derby, Alpha Moka
New
Pantanetti Shor Vibram Derby, Alpha Moka
CHF 365.00 *
Available in store only!

News

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Discover our carefully curated collections – from essentials to outerwear. - Discover our carefully curated collections – from essentials to outerwear.
Discover our carefully curated collections – from essentials to outerwear.
24.09.2025
Summer is fading, the air turns crisp. Time for new materials, colors and silhouettes to carry us into autumn. At Ooid Store, the first seasonal highlights have arrived – thoughtfully selected and easy to combine.
more
Discover carefully selected arrivals for the season in motion! - Discover carefully selected arrivals for the season in motion!
Discover carefully selected arrivals for the season in motion!
24.09.2025
While summer is still in full swing, we’ve already welcomed the first Pre Autumn collections alongside high summer essentials – carefully curated and easy to wear.
more
New arrivals with a clear edge – STAN & more - New arrivals with a clear edge – STAN & more at Ooid Store
New arrivals with a clear edge – STAN & more
12.10.2025
This season is not just about colors and cuts, it’s also about material innovation. Only what stands out makes it in – carefully chosen, with an eye for the unexpected.New at Ooid Store: STAN, a Tokyo-based label crafting bags and backpacks from DCF – a translucent, ultra-lightweight fabric normally used in high-performance outdoor gear.
more
TEN YEARS OOID STORE - TEN YEARS OOID STORE
TEN YEARS OOID STORE
15.08.2024
A great reason to celebrate with you!Drinks & Snacks from 11am - 6pmIn all these years, we have gained a lot of experience, constantly questioned our way of working, set a new course and focussed on sustainable values. It goes without saying that we have discovered, celebrated and abandoned some trends, always with the idea of staying true to our line.
more
No question, we defy the wild weather changes! - No question, we defy the wild weather changes!
No question, we defy the wild weather changes!
15.08.2024
Layers are now simply the order of the day. We're stocking up on functional clothing that can be worn for many seasons and looks good at the same time. Check out our NEWS and enjoy browsing!
more
LET THE NEW SEASON BEGIN - LET THE NEW SEASON BEGIN
LET THE NEW SEASON BEGIN
15.08.2024
Black-and-white or do you prefer colors? What does your vision for spring look like? Our range offers a large selection of NEWS, now it's up to you to find the right pieces.
more
Our SALE starts today! - Our SALE starts today!
Our SALE starts today!
24.09.2025
Our SALE starts today! First reduced items from the current summer collection are now available at our Ooid Studio in the basement at St. Johanns-Vorstadt 46. Less space than usual, but with a nice view of the Rhine. Unfortunately the temporary location is not barrier-free (-1). Please ring and enter!
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